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Back to work: Insulating promotion has me in the spotlight again

When you open Parade magazine this Sunday you will see evidence that I am still gainfully employed as the chief spokescat for Owens Corning. For a preview of the insulation ad, click here. That's me, of course, posing in the "pink is green" logo. I wanted to hold the ruler at the right as well but the company wants to show that anyone can measure their insulation, not just movie stars like me.

The ad in Parade is the official beginning of the company's fall insulation campaign for 2007 and it marks the start of my 28th year helping Owens Corning promote energy efficiency and their PINK insulating products.

My job this fall is to again encourage homeowners to look in their attics and see if they need more insulation. It is easy to tell if you need more insulation - if you can see the wood beams or joists on the floor of the attic, you need more insulation. Depending on where you live, you need at least 15-1/2 inches of insulation and the wood joists are typically no more than about 9-1/2 inches high. If the insulation in your attic comes up short, don't be surprised because an estimated 60 million homes in the U.S. are under insulated today.

This fall, do something for yourself and for the planet. Make sure your home has enough insulation to keep you cozy this winter and save up to 20 percent on your heating and cooling bills.*

* P.S. The company wants me to tell you that savings will vary depending on your location and weather conditions. Calculations of energy savings based on a 1,700-square-foot, single-story home, with base case insulation and air leakage levels equivalent to the average home built in 1965. Reference data sources include the U.S. Dept. of Commerce and the Lawrence Berkeley National Laboratory (LBL) "Energy Savers Program." A summary of the calculation details is available upon request.

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